Pharrell’s red adidas Adistar Jellyfish is out. Naked Copenhagen had it on its release calendar for Saturday, October 24, and put it live that day at DKK 2,400. adidas itself never posted a date.
Pharrell’s VIRGINIA runner
It’s part of Pharrell’s VIRGINIA project with adidas, on the Adistar Jellyfish, a running shape drawn from the adidas Adistar Cushion. The colorway is listed as Red/Core Black/Team Victory Red: red all over, with black Three Stripes. Naked Copenhagen lists it under style code KK0633.
Pharrell’s own store sold it first. Black Yacht Rock, the VIRGINIA shop, listed the red Jellyfish at $300 under the same code, to selected buyers only, in US men’s sizes, one per person.
Can you still get a pair?
In the UK, Footpatrol sells it at £250. In Europe, Naked Copenhagen still listed it at DKK 2,400 on October 28. In the US, Black Yacht Rock’s page had only a few small sizes left. adidas’s own pages block our checks, so we can’t say how its US release went.
How it went
Pharrell’s US store went first and fast. By October 22, two days before the European drop, Black Yacht Rock showed it sold out in every size. On October 28 it had only US men’s 4.5 to 6.5 back, at $300. Europe had more to go round: the same day, Footpatrol still had most sizes from UK 7 to 12 in stock. On November 2 all three shops refused our checks, so we can’t say what’s left now.
Earlier Jellyfish colorways have resold well above their $300 retail, roughly 1.3 to 1.6 times on StockX, which is what put it at 55 on our hype bar. More from the brand on our adidas page.