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About · Since 2026

Built by a sneakerhead for sneakerheads.

Founded in 2026 by sneakerhead Gorka Llort, DamnKicks is one place to see what’s dropping, what’s trending and the custom pairs worth talking about.

Every dropDated, priced, coded
10 minAlert before it goes live
Our story

Why DamnKicks exists.

Gorka Llort Founder

Sneaker news is everywhere, but it’s scattered. Release dates sit in one place, prices in another, leaks in a comment thread, and the custom artists doing the most creative work rarely get seen at all. We think there’s a gap, and we’re building DamnKicks to fill it: for the fans, for the sneakerheads, for anyone who plans their week around a drop.

DamnKicks is built by Gorka Llort, a sneakerhead himself, for people who love sneakers as much as he does. Away from sneakers, Gorka is Director of Digital Business at MotoGP. More than two million people already follow DamnKicks on Facebook and Instagram.

Every confirmed drop sits on the release timeline with its date, price and style code. A hype score shows how hard a pair will be to get, retail links show where to buy it, and a drop alert reaches your inbox before it goes live.

Customs sit right next to the big releases. Whether you paint one pair a month at your kitchen table or run a full studio, your work gets the same space, the same spec sheet and your name on it. No follower count needed. Send us your work.

01

Every drop, in one place

Release dates, prices, style codes, a hype score and where to buy, on one timeline. An alert lands before every confirmed drop.

02

Dates are verified, or labelled

Confirmed means a brand or retailer told us. Everything else is labelled a leak or a rumour, with the sources behind it.

03

Every custom artist gets a stage

Bedroom painter or full studio, every custom gets the same card, the same spec sheet and the artist’s name on it. The work decides.

How to read us

What the four status tags mean.

The same four labels appear on the timeline, in alerts and on every spec sheet.

Confirmed

Brand or retailer told us. Date, time zone, retail and style code checked against the listing. This is the only tag that triggers a drop alert.

Leak · 70%+

Multiple sources, usually sample photos. Confidence is sources multiplied by their track record with us. Above 70 we write it up; below that it stays in the leaks list.

Rumour

One source or a mockup. Listed in the leaks section only. Never on the timeline or in an alert.

Restock

Same shoe, same price, new stock. Shown on the timeline with a grey dot so it never reads as a new release.

Hype score

How the hype score works.

The bar on every release card estimates how hard the pair will be to get at retail on release day.

Hype80
Weight · 50%

Stock vs. demand

Reported allocation against SNKRS entries and raffle sign-ups from the last comparable release.

Weight · 30%

Resale premium

Pre-release asks on GOAT and StockX as a multiple of retail. Above 2× moves a shoe to the top tier.

Weight · 20%

Channel

Exclusive draw, skate shops first, or general release. General releases cap at 6.

54 Releases tracked
0 Pop-ups or autoplay ads
Where the money comes from

Ads, not paid placement.

DamnKicks is paid for by display ads. Nobody pays to appear on the timeline or in a list. If we ever add affiliate retail links, every page that has them will say so.

  • No paid placement in lists or on the timeline
  • No pop-ups, autoplay or sponsored “reviews”
  • Your email is used for alerts only
When we get it wrong

Corrections are noted on the article.

Dates move and codes change. Every correction is noted on the article with what changed and when. If a confirmed date slips, alert subscribers are emailed first.

Spotted something?

Wrong date, wrong code, wrong price.

Send a correction
Drop alerts

Get the alerts.